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This event is now being planned as part of Technology World 2010. Details at www.technologyworld.uk.com
A programme of presentations detailing the planning and opportunities offered by frontline mobile technologies
This day long MDA seminar will provide an outline of the mobile data opportunities presented by the 2012 London Olympic Games.
The official Games organising committee has a number of restrictions around the use of its name and brand, which impact upon the mobile products and services that will be produced to complement the event. Speakers at Towards a Mobile Olympics will advise an industry audience about how to legitimately and effectively plan, collaborate, implement and market new services.
Presenters who are directly involved in official planning committees will deliver insights and explain the guidelines associated with potential opportunities and deployments for mobile services around the Games.
The UK is set to become the focus of global attention during the summer of 2012, as well as “the epicentre of fun,” according to the Mayor of London. Towards a Mobile Olympics is an MDA event designed to help mobile suppliers comply with relevant guidelines to provide entertaining, informative and efficient mobile user experiences.